The Gramercy Institute

Subscribe to the Journal of Financial Advertising & Marketing

Subscribe to The Journal of Financial Advertising & Marketing--the industry's premiere source for strategy and insight.  Published twenty-six times each year, JFAM features the thinking of financial marketing's leading CMO's and strategists.

Subscribe to the Journal of Financial Advertising & Marketing

The Gramercy Institute

 
 

Financial Marketers' Alliance Event Calendar

Subscribe to The Journal of Financial Advertising & Marketing (JFAM)

Based in New York City, The Gramercy Institute is separated into three distinct areas of focus: Publishing (The Journal of Financial Advertising & Marketing), Events (Financial Marketers' Alliance) and Research and consulting (Gramercy Institute).

PUBLISHING: The Journal of Financial Advertising & Marketing (JFAM)

Quarterly, The Wreaks Media Group publishes the printed periodical The Journal of Financial Advertising & Marketing (JFAM). Written for senior marketers at major financial institutions and their agencies, JFAM has a circulation of 2500.

EVENTS: The Financial Marketers' Alliance Network (FMA)

The Gramercy Institute owns and manages The Financial Marketers' Alliance. “The FMA Network,” is a network of over 1100 financial marketing professionals worldwide. The group is connected through numerous events, seminars and roundtables.

The FMA produces numerous thought leadership events in financial services marketing each year, including The JFAM Financial Marketing Summit: EAST in Manchester, Vermont, The JFAM Financial Marketing Summit: WEST in La Jolla, CA, JFAM: Live! in New York City (spring & fall), The JFAM Media Strategy Awards, The JFAM Strategic Philanthropy Awards, both held in New York City. The FMA regularly hosts breakfasts and roundtables in New York, Chicago, Boston, San Francisco and London called the Financial Marketers Alliance.

In 2005, Wreaks created “The JFAM Media Strategy Awards” to honor excellence in financial media strategy. Now in its fourth year of production, award show receives entries from the world’s top financial brands. In 2008, Wreaks created The JFAM Strategic Philanthropy Awards in New York City.

CONSULTING & RESEARCH: The Gramercy Institute works with the world's leading financial marketers, agencies and media companies providing consulting, research and analysis. GI also publishes original research, opinion and content on its site, financialadvertising.com.

Bill Wreaks, as CEO of The Gramercy Institute specializes in financial services marketing research, consulting, event production and management, and publishing for major finanicial, advertising and media brands.

About The Gramercy Institute:

Brave New Financial is organized by The Gramercy Institute. The company specializes in issues surrounding financial services marketing. TGI clients include Bloomberg Media, CNBC, Compete, Inc., Competitrack, Conde Nast, Crain’s, Doremus, Dow Jones, The Deal, Financial Times, Getty Images, Google, The International Herald Tribune, Investor’s Business Daily, Journal of Accountancy, Leadfusion, Microsoft Advertising, New York Times, The New Yorker, Nikkei America, Pearson Publishing, Pensions & Investments, TargetCast tcm, TIAACREF, Vibrant Media, Yahoo! Yellow Pages Association, The Wall Street Journal Interactive, Zillow.com and others.

TGI publishes The Journal of Financial Advertising & Marketing, a printed professional quarterly devoted to sharing expert opinions in and about the financial marketing industry. The company also manages The Financial Marketers Alliance, a network comprising over 1100 financial marketing professionals, worldwide and through it, GI hosts numerous events each year around financial marketing-related topics.

Based in New York, the company (www.financialadvertising.com), is separated into three distinct areas: Publishing, Network & Events, and Research & Consulting. The Gramercy Institute adheres to the highest ethical and professional standards and it demands the same with whom it works.
 

For custom research projects in the financial marketing space, The FMA endorses The Gramercy Institute. Please fee free to contact them at:  Gramercy@financialadvertising.com or call 212-752-0151 for more information.