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RECEPTION: JFAM:Live! Financial Marketers' Conference (in NYC)10/26/2010 - 10/26/2010
Today's leading financial marketers convene at our Fall JFAM:Live! Financial Marketers' Conference. This full day conference takes place in New York City (Wednesday, October 27, 2010) and is preceded the night before (Tuesday, October 26, 2010) by an exclusive evening reception for speakers, attendees, and financial marketing's leading minds.
Please join The Journal of Financial Advertising & Marketing (JFAM), The Gramercy Institute, our sponsors (see below) and many of the world's top financial marketers and leading minds in the financial services marketing industry at this important NYC reception and conference.
FOR MORE INFORMATION: INFO@FINANCIALADVERTISING.COM
New York: 212-752-0151, San Francisco: 415-839-0046
Twice each year, senior marketers from the world's major financial firms convene to dicuss, debate and determine the future of the financial services marketing industry. The event is JFAM:LIVE! and this fall it takes place on October 26th (evening reception) and October 27th (all day conference at PricewaterhouseCoopers).
PLATINUM SPONSORS:
FINANCIAL TIMES
IBD/investors.com
PRICEWATERHOUSECOOPERS
GOLD SPONSORS:
COMPETE, INC.
DIMASSIMO GOLDSTEIN
GARDNER NELSON+PARTNERS
GEORGE P. JOHNSON
PARTNERS+SIMONS
VIBRANT MEDIA
GETTY IMAGES
SUPPORTING SPONSOR:
INVESTINGCHANNEL
REGISTER FOR JFAM:LIVE! ($495) (October 26 & 27)
Wednesday, October 27 2010
PricewaterhouseCoopers
300 Madison Avenue, NYC
8:00 WELCOME BREAKFAST
8:45 OPENING REMARKS
Bill Wreaks, Chief Analyst, The Journal of Financial Advertising & Marketing
9:00 PANEL: Anatomy of Today’s Financial Consumer
Mark McKenna, Managing Director Communications, Putnam Investments
Bob Verrico, Founder & CEO, Investing Channel
Joseph Creney, Director, Financial Services, Compete, Inc.
9:40 PRESENTATION: The Power of The Financial Brand
Steve Gardner, President, Gardner Nelson + Partners
9:55 PANEL: Brand: Financial’s Long-Term Power Source
Steve Norman, Mktg, Leader, Banking & Cap. Markets, PricewaterhouseCoopers
Steve Gardner, President, Gardner Nelson + Partners
Jim Hummerstone, Global Head of Business Marketing, UBS Investment Bank
Phillip Parrotta, Head of Marketing, Americas, OppenheimerFunds
10:35 BREAK: COFFEE & REFRESHMENTS SERVED
10:45 PRESENTATION: Changing Perceptions of Financial Institutions
Daniel Rothman, Director of Research, Financial Times
11:05 PANEL: High Bar: Accountability in Financial Marketing
Olympia Moukas, Sr. Director, Marketing Strategy, TIAA-CREF
Scott Brennan, VP, Global Marketing Head/Research, Standard & Poors
Andrew Wagner, CEO, TrafficBuyer
Tom McEntee, Dir. of Digital Strategy, Retirement/Wealth Mgmnt, MetLife
11:45 CONFERENCE LUNCHEON SERVED
12:30 PRESENTATION: Getting Real – Visual Analysis of Financial
Services Marketing for Building Meaningful Relationships
Andrew Delaney, Head of Content, North America, Getty Images
12:50 PANEL: Breaking Through: Creative Trends in 2011
Tom Nelson, Creative Director, Gardner Nelson + Partners
Anne-Katrine Muelder, Head, Creative Services, Deutsche Bank
Ken Dec, Executive Director, George P. Johnson
Andrew Delaney, Head of Content, North America, Getty Images
1: 40 PANEL: Changing Face: Content’s New Role in Financial Marketing
Wendy Marcone, SVP, Marketing, Bank of America
Hector Duarte, Creative Director, PineBridge Investments
Noreen Ross, Director of Marketing & Education, The Dreyfus Corporation
2:30 PANEL: Reset--Media Strategy in Financial Today
John Derbick, AVP, Global Brand & Marketing, MetLife
Gordon Abel, Director, Global Media, Blackrock
Stuart Burkhoff, VP, Media and Sponsorship, Ameriprise Financial
3:20 BREAKS: REFRESHMENTS SERVED
3: 45 PANEL: Digital Marketing in Financial Services
Jennifer Grazel, VP of Innovative Digital Marketing, Prudential
Michael Lacorazza, Director of Advertising and Brand Management, TD Ameritrade
Anthony Vitalone, Head of Interactive Marketing, Internet and Digital Media, Deutsche Bank
Daniel Harley, Director, Retail Marketing, Vanguard
4: 45 CLOSING REMARKS
Bill Wreaks, Chief Analyst, The Journal of Financial Advertising & Marketing
5: 00 CONFERENCE CLOSES
Please join The Journal of Financial Advertising & Marketing (JFAM), The Gramercy Institute, our sponsors (see below) and many of the world's top financial marketers and leading minds in the financial services marketing industry at this important NYC reception and conference.
FOR MORE INFORMATION: INFO@FINANCIALADVERTISING.COM
New York: 212-752-0151, San Francisco: 415-839-0046
Twice each year, senior marketers from the world's major financial firms convene to dicuss, debate and determine the future of the financial services marketing industry. The event is JFAM:LIVE! and this fall it takes place on October 26th (evening reception) and October 27th (all day conference at PricewaterhouseCoopers).
PLATINUM SPONSORS:
FINANCIAL TIMES
IBD/investors.com
PRICEWATERHOUSECOOPERS
GOLD SPONSORS:
COMPETE, INC.
DIMASSIMO GOLDSTEIN
GARDNER NELSON+PARTNERS
GEORGE P. JOHNSON
PARTNERS+SIMONS
VIBRANT MEDIA
GETTY IMAGES
SUPPORTING SPONSOR:
INVESTINGCHANNEL
REGISTER FOR JFAM:LIVE! ($495) (October 26 & 27)
Wednesday, October 27 2010
PricewaterhouseCoopers
300 Madison Avenue, NYC
8:00 WELCOME BREAKFAST
8:45 OPENING REMARKS
Bill Wreaks, Chief Analyst, The Journal of Financial Advertising & Marketing
9:00 PANEL: Anatomy of Today’s Financial Consumer
Mark McKenna, Managing Director Communications, Putnam Investments
Bob Verrico, Founder & CEO, Investing Channel
Joseph Creney, Director, Financial Services, Compete, Inc.
9:40 PRESENTATION: The Power of The Financial Brand
Steve Gardner, President, Gardner Nelson + Partners
9:55 PANEL: Brand: Financial’s Long-Term Power Source
Steve Norman, Mktg, Leader, Banking & Cap. Markets, PricewaterhouseCoopers
Steve Gardner, President, Gardner Nelson + Partners
Jim Hummerstone, Global Head of Business Marketing, UBS Investment Bank
Phillip Parrotta, Head of Marketing, Americas, OppenheimerFunds
10:35 BREAK: COFFEE & REFRESHMENTS SERVED
10:45 PRESENTATION: Changing Perceptions of Financial Institutions
Daniel Rothman, Director of Research, Financial Times
11:05 PANEL: High Bar: Accountability in Financial Marketing
Olympia Moukas, Sr. Director, Marketing Strategy, TIAA-CREF
Scott Brennan, VP, Global Marketing Head/Research, Standard & Poors
Andrew Wagner, CEO, TrafficBuyer
Tom McEntee, Dir. of Digital Strategy, Retirement/Wealth Mgmnt, MetLife
11:45 CONFERENCE LUNCHEON SERVED
12:30 PRESENTATION: Getting Real – Visual Analysis of Financial
Services Marketing for Building Meaningful Relationships
Andrew Delaney, Head of Content, North America, Getty Images
12:50 PANEL: Breaking Through: Creative Trends in 2011
Tom Nelson, Creative Director, Gardner Nelson + Partners
Anne-Katrine Muelder, Head, Creative Services, Deutsche Bank
Ken Dec, Executive Director, George P. Johnson
Andrew Delaney, Head of Content, North America, Getty Images
1: 40 PANEL: Changing Face: Content’s New Role in Financial Marketing
Wendy Marcone, SVP, Marketing, Bank of America
Hector Duarte, Creative Director, PineBridge Investments
Noreen Ross, Director of Marketing & Education, The Dreyfus Corporation
2:30 PANEL: Reset--Media Strategy in Financial Today
John Derbick, AVP, Global Brand & Marketing, MetLife
Gordon Abel, Director, Global Media, Blackrock
Stuart Burkhoff, VP, Media and Sponsorship, Ameriprise Financial
3:20 BREAKS: REFRESHMENTS SERVED
3: 45 PANEL: Digital Marketing in Financial Services
Jennifer Grazel, VP of Innovative Digital Marketing, Prudential
Michael Lacorazza, Director of Advertising and Brand Management, TD Ameritrade
Anthony Vitalone, Head of Interactive Marketing, Internet and Digital Media, Deutsche Bank
Daniel Harley, Director, Retail Marketing, Vanguard
4: 45 CLOSING REMARKS
Bill Wreaks, Chief Analyst, The Journal of Financial Advertising & Marketing
5: 00 CONFERENCE CLOSES
Time:
6:00PM-8:00PM
Location:
TBA
Information:
By Invitation Only
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